Personalization
Engage Your Visitors, Every Time
Select a trigger, choose an action, maximize customer experience!
TRIGGERS
Select which triggers cause an action:
First time visitor, time of day, day of week, location of the visitor to your business
First time visitor, time of day, day of week, location of the visitor to your business
ACTIONS
Select the action the visitor will experience:
A coupon, special promotion, snowflakes falling on Christmas, a newsletter signup
A coupon, special promotion, snowflakes falling on Christmas, a newsletter signup
CONVERSIONS
Website visitors take action or are enticed to view your video, take advantage of a coupon, call now or fill out a form
Get all the benefits of website personalization tools for $10/month ($120 per year).
A great marketing value you can change and use over and over on your website!
A Sampling of Personalization Rules for Pet Care Businesses
Choose from dozens of ready-made rules to bring business to you.
WELCOME POPUP
TRIGGER:
Visitor arrives for the first time to website
ACTION:
Display a popup with a greeting or video
VALUE:
Entice visitors with a coupon or walk-through
Example:
Visitor views an introduction video explaining your services, a video touring your grooming salon, or showing off your sleeping areas and yards at your boarding facility
CLICK TO CALL
TRIGGER: Website visitor is on a mobile device during regular business hours (or hours of your choosing)
ACTION:
Insert a row with a click-to-call button
VALUE:
Make it possible for visitors to reach you in a single click
Example:
Opportunity for client to quickly call your business for inquiries, book services or appointments, or schedule a tour
SPECIAL PROMOTION
TRIGGER:
Visitor clicks on a unique link from a campaign URL such as coupons, a sale, special or adoption events, donation drive, and more.
ACTION:
Display a special popup that directly relates to the campaign
VALUE:
Improve your campaign with a customized message
Example: Rescue is sponsoring adoption event or donation request is made. Pet sitter offers special coupon for early-bird bookings over the holidays
Example: Rescue is sponsoring adoption event or donation request is made. Pet sitter offers special coupon for early-bird bookings over the holidays
OFF-HOURS DETAILS
TRIGGER:
Visitor arrives to your website when your business is closed or during off-hours
ACTION:
Replace your phone number with a contact form
VALUE: Ensure every visitor can reach you
Example: For pet care businesses that are in the field or have special hours, capturing new client inquiries during off-hours helps bring these to your attention before the client moves on to the next available business.
Example: For pet care businesses that are in the field or have special hours, capturing new client inquiries during off-hours helps bring these to your attention before the client moves on to the next available business.
NEWSLETTER SIGNUP
TRIGGER:
Visitor arrives at your site for the second time
ACTION: Display a popup with a newsletter signup
VALUE:
Offer visitors an easy way to stay up-to-date
EXAMPLE:
Build your contact list by soliciting voluntary signups for newsletters, allowing you to market your business via newsletters or other offers.
NOTIFICATIONS &
CUSTOM PERSONALIZATION
CUSTOM PERSONALIZATION
TRIGGER:
Visitor arrives and a vacation notice displays during the date frames that are set. CUSTOMIZATION: There are multiple customized personalization add-ons that can be created for your purposes.
ACTION: The sample above shows the vacation display on a website.
VALUE:
Clients can be alerted and directed to a covering service or phone number direct from the website during vacations or other off days.
EXAMPLE: A notification is set to display the business is closed for vacation from "start-to" dates that automatically turn on and off.
